Can I use it when have done keratin straightening?

Personally, I wouldn't suggest it. It may be sulfate free but I think it's high pH (dries out /strips hair. I would go with the most gentle shampoo you can find. I believe there are shampoos designed for keratin treated hair. I would look there.

Is this shampoo blue that the color of the product? Does it tone and brighting highlighted hair

No the color of the shampoo is white not blue. Yes,the shampoo left your hair very soft and hidratated ,besides gives you Bright is better if you used the conditioner also.

Can this product safe for permed hair?

I am pretty sure you can use it on Permed hair it is made for curly hair so if you have a curly perm then definitely. I have naturally curly hair and I love it. I used to use Pantene curly care line but it made my hair frizzy because of the sulfates so I have been using this for probably about 3 years and I love it.

is this shampoo heavliy perfumed, as are several other l'oreal shampoo / conditioners?

Hi there! The L'Oreal EverCurl Hydracharge Sulfate Free Shampoo with Coconut Oil has a coconut fragrance to the product. Visit lorealparisusa.com to see all the products we offer. Thank you!

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L'Oreal Paris Sulfate Free Shampoo for Curly Hair, Lightweight, Anti-Frizz Hair Care with Coconut Oil, EverPure, 8.5 Fl Oz (Packaging May Vary)

Product ID: 37918141

Details

Age Range (Description)
Adult
Brand
L'Oreal Paris
Hair Type
Frizzy
Item Form
Liquid
Scent
Coconut

🌊48h hydration lock

🥥Coconut oil moisture boost

🧴Sulfate-free gentle formula

$22.58

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Description

🥥🌊 Elevate your curls with hydration that lasts and frizz that fades!

VEGAN CLEAN BEAUTY - Formulated without sulfates, parabens, dyes, or gluten—pure care for conscious consumers.
LIGHTWEIGHT HYDRATION - Delivers deep moisture without weighing down your natural waves or curls.
48 HOUR CURL DEFINITION - Locks in moisture for long-lasting, frizz-free curls that turn heads all day.
SULFATE FREE COLOR SAFE - Protects your hair’s vibrancy while keeping it soft and manageable.
EVER PURE HYDRACHARGE SYSTEM - Pair with conditioner for a salon-worthy, nourished curl experience that’s impossible to ignore.

L'Oreal Paris EverPure Sulfate Free Shampoo is expertly crafted for curly hair, delivering 48 hours of lightweight, anti-frizz hydration powered by coconut oil. This vegan, sulfate-free formula protects color-treated hair while enhancing curl definition and softness, making it a must-have for millennials seeking effective, clean, and luxurious hair care.

Specifications

ASIN	B01M01MQPB
ASIN	B01M01MQPB
Active Ingredients	Our formulas are modified from time to time, so this ingredient listing may not exactly reflect the ingredients in the product you purchase and use. Always read the ingredient list on the product label before use. Note: Below Is The Most Comprehensive Ingredient List For This Product, But Please Note That Ingredients Vary By Shade. Please Check The Box At The Store For An Ingredient List At The Sh…
Age Range Description	Adult
Best Sellers Rank	#12,622 in Beauty & Personal Care ( See Top 100 in Beauty & Personal Care ) #372 in Hair Shampoo
Brand Name	L'Oreal Paris
Customer Reviews	4.6 4.6 out of 5 stars (2,121)
Global Trade Identification Number	00071249341407
Hair Type	Frizzy
Item Dimensions	1.89 x 2.97 x 8.43 inches
Item Form	Liquid
Item Weight	285 g
Item model number	071249341407
Liquid Volume	8.5 fluid ounces
Manufacturer	L'Oreal Paris
Manufacturer	L'Oreal Paris
Manufacturer Part Number	071249341407
Material Type Free	Sulfate Free
Model Number	071249341407
Number of Items	1
Package Size Name	8.5 Fl Oz
Product Benefits	Anti-frizz,Hydrating,Smoothening
Product Dimensions	1.89 x 2.97 x 8.43 inches; 10.05 ounces
Recommended Uses For Product	Culr Enhancer
Scent Name	Coconut
Suitable Hair Color	All Hair Colors
UPC	071249341407
UPC	071249341407
Unit Count	8.5 Fluid Ounces

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$22.58

Duties & taxes included

In stock

Sold byAmazon British Virgin IslandsDelivered byDesertcartCustomer service byDesertcartReturns14 days · 30 with PRO

Buyer Protection · Full refund if your order doesn't arrive as described.

Desertcart purchases this item on your behalf and handles shipping, customs, and support to British Virgin Islands.

Secure transaction

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TrustScore 4.5 | 7,300+ reviews

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Customer service was outstanding when I had questions about the product.

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Smooth transaction and product arrived in perfect condition.

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